Itʼs really no wonder that most of our closets are stuffed with a whole lot of “nothing to wear” when we realize that weʼve been basing our fashion purchases on what models are wearing in the magazines, store catalogs, and on TV. Consider this – the average American woman is a size 14 and only 5ʼ4”, and the average model is a size O and 6 feet tall!!
Thatʼs right, the average model is 7 sizes smaller and 8 inches taller than the average American gal….Yet we see things on a model and think it will look the same on us…but it just isnʼt so.
That doesn’t mean tall skinny girls get to have all the fashion fun. The Fashion Code has cracked the code to looking sleek and chic for any woman – regardless of her size, shape or age. Itʼs all about knowing how to play up your assets and camouflaging the rest using fashionʼs best kept secret.
What makes us different than every other fashion blog out there is that weʼre the first to use an actual “science” for beauty thatʼs been around since fig leaves were in fashion. In fact, itʼs been used by everyone from Da Vinci to Valentino and for good reason – Thereʼs an actual science behind what our minds recognize as “beautiful” – who knew?
If you’re starting to have flashbacks to your high school science class, don’t worry. This is not a blog about relativity. Itʼs all about making your butt look smaller – and thatʼs a class I definitely donʼt want to skip.
To show you how all this works check out the following photos…
Notice how just a few simple changes in our modelʼs accessories and the length of her cardigan make her look like sheʼs spent a month with her own private coach from “The Born Loser”? She also looks just as stylish as the model wearing the exact same outfit as her (in the photo at the beginning of this blog). See, didnʼt we tell you there was light at the end of the tunnel? (and not that horrible fluorescent fitting room light either).
Sheʼs dropped 15 pounds and 15 years off her look by simply knowing the secret to dressing for her body and not a modelʼs in a magazine. Itʼs amazing how something as simple as an Ug-ly boot can really turn your legs into tree stumps or a family sized purse can make your thighs look like theyʼve doubled in size.
Everyday, millions of American women fall prey to these unflattering trends when they head to the mall. They figure if its the latest, it must be the greatest. Hundreds or thousands of dollars later they still have a closet full of clothes but nothing to wear! So, we think itʼs high time to share some style tools and rules that allow us to look great regardless of what we ate last night or which gene pool we were born into.
We aren’t anti-fashion. In fact, weʼre the biggest fashionistas youʼll meet and we wonʼt hesitate to wrestle you to the floor for those sample sale Jimmy Choos to prove it. But as fashion stylists weʼve found that the biggest style killer is not dressing in your bodyʼs own unique proportions – so knowing which trends and styles to avoid is key to looking like the style maven we know you are.
Think of us as your own personal stylists who are here to help you start shopping smart and learn the simple science of style. Donʼt worry. No pen-pack required. Weʼve figured it all out so you donʼt have to. Which will leave you more time to ponder the more liberating “problem” of deciding which great outfit to choose from in your closet full of everything you love to wear.
We look forward to adding you to our exceptional group of “friends and fashionistas” at The Fashion Code blog – where youʼll discover whatʼs real in the world of fashion and how to make it all work for you.